Your free agency valuation and diagnostic report

Learn the value of your agency today and what it could be worth when you reach your ambition with our free and confidential business valuation*. Identify your key drivers for growth with our tailored business diagnostic report.

The only business valuation* specifically tailored for agencies

Brand, creative and content agencies

Design and build agencies

Performance and digital marketing agencies

PR and communications agencies

Marketing technology agencies


Discover the value of your agency

Determine how your business performance compares with best-in-class agencies. Identify the key improvement areas that could drive a higher valuation for your business.

*The information and conclusions within our valuation reports are based on the information you provide. The resulting valuations are for indicative purposes only and should NOT be used to inform the basis of any commercial transaction or tax-related scheme under rules published by HMRC.

Define the starting point

Understand your core strengths and weaknesses to focus your plan of action.

Set the destination and direction

Define your level of ambition and understand the strategy to deliver.

Be supported on your journey

Be guided by experienced growth experts for help along the way.


Get your free, no obligation, agency valuation* and diagnostic report

“Understanding the metrics that really matter and getting underneath our financial performance guided by the team has really helped us shape our growth strategy and plans for the coming years.” 


Ian McIntosh, Founder of Evolved Search

Our valuation* method

We calculate the value of your agency in the same way a buyer would. We consider a wide range of data points and take account of the typical premium and discount factors that will likely be applied. Our M&A team’s constant connection to the buyer landscape in the creation and execution of agency transactions, continuously informs and calibrates this process.

View an example valuation* and diagnostic report

Understand the insights you will gain for your business. There are many common areas that will drive general improvement but it’s the specific ones, relevant to your business, that will make the material difference to your agency.

Your report will cover:

  • Your agency valuation* today based on prevailing market valuation factors
  • Your potential future valuation* once challenges identified by the diagnostic report have been addressed
  • Your potential earn-out structure
  • Your agency diagnostic i.e. how you score against the best in class across key agency performance areas

Get the support and skills you need to overcome challenges and drive your agency value

Focus on the important challenges

Make yourself a more competent leader

Use 1-2-1 expert advisory to make the best decisions

Embed positive changes to steer the business